Vending fridges stocked with free microgreens are being launched in North Wales.
Avatar Fitness, a fitness hub in Mold, and the OpTIC Technology Centre, a Wrexham University campus in St Asaph, have both embarked on an innovative collaboration with Wrexham University’s Horticulture Wales.
The initiative aims to allow visitors free access to microgreens which can be used to add a nutritious boost to any meal, whilst supporting local growers across the project’s funded county councils of Flintshire and Denbighshire.
The nutrient-rich microgreens are grown at Wrexham University‘s Northop Campus by Horticulture Wales, which is funded via Shared Prosperity Funding. These microgreens are widely recognised as part of a healthy diet due to their high nutritional content.
Horticulture Wales says the smart fridges are set to revolutionise access to fresh produce, making nutritious choices more convenient than ever.
The project’s primary goal is to encourage healthier lifestyles among participants while supporting and raising awareness of local microgreen growers, Ty Isa Farm and Fresh and Tasty Microgreens. The potential success of this venture could pave the way for future collaborations with more local growers to stock the smart fridges, further benefiting both participants and the local farming community.
The OpTIC Technology Centre, a Wrexham University campus and central hub for many businesses on the St Asaph Business Park, will also be participating in this initiative.
“We’re excited about the prospect of empowering our visitors to make healthier choices,” sais Debbie Davies, Business and Innovation Centre Manager at the OpTIC Technology Centre. “Supporting our local growers is a priority for us, and we’re hopeful about the positive impact this initiative will have on our community.”
Horticulture Wales is set to leverage this collaboration to gain insights into preferences and habits regarding locally sourced produce, supporting local growers by asking participants to answer short surveys throughout the campaign.
Anyone wishing to participate is encouraged to join one of the launch events below:
- The OpTIC Technology Centre – 21st August, 10.00-12.00
- Avatar Fitness – 21st August, 17.00-19.00