Swansea Building Society Broadens Advisor Network through Partnership

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Swansea Building Society is broadening its advisor network through its latest strategic partnership with Finance Advice Club (FAC), a leading whole-of-market mortgage, loan and protection network.

As part of the collaboration, Swansea Building Society will now accept mortgage applications from advisors who are affiliated with FAC, providing clients with access to a wider range of financial solutions and expert advice.

With a strong emphasis on compliance and training, Finance Advice Club offers full compliance support to all advisors and appointed representatives.

Established in 1923, Swansea Building Society – with offices in Swansea, Mumbles, Carmarthen and Cowbridge – is one of only three remaining mutual building societies in Wales and the only one with its headquarters in South West Wales. The Society’s latest figures have shown it achieved record double digit growth in its total assets, mortgages, savings and capital. As of December 31, 2023, it had total assets in excess of £607 million.

Richard Miles, Swansea Building Society’s Head of Savings & Marketing / Area Manager East, said:

“We are delighted to join forces with Finance Advice Club to extend our reach and better serve our customers. This collaboration aligns with our commitment to providing tailored financial solutions and exceptional service. By partnering with FAC, we can broaden our network of advisors and offer our customers even greater choice and convenience.”

Matt Cassar, Managing Director of Finance Advice Group, added:

“We are thrilled to welcome Swansea Building Society to our network of trusted partners. This collaboration represents a fantastic opportunity for both parties to leverage their strengths and deliver enhanced value to clients. By working together, we can provide advisors with access to a diverse range of mortgage, loan, and protection products, empowering them to better meet the evolving needs of their customers.”

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