South Wales Advisors Lead on Growth Capital Funding

Date:

Gambit Corporate Finance (“Gambit”) has acted as lead financial advisor to Journey Hospitality Limited (“Journey”), in securing growth capital funding. A multi-million-pound facility has been secured through Growth Lending, which will support further investment in the business.

Journey is a provider of ecommerce led software and services. The company’s next generation software is transforming the independent hotel ecommerce market, supporting hotels to increase their direct revenue, driving both growth and higher margin returns. The solution also drives stronger guest interaction, improving the overall experience. The proposition benefits both the hotelier and guests, making it hugely attractive.

The business’s software revenue has been growing by over 48% YOY and this trajectory should only improve. With recent additions to the product range, alongside strategic software integrations with selective major corporates in the market, it is very well positioned.  Coupling this with an underlying trend of hotels embracing technology to improve guest experience and enhance operational efficiencies, Journey has a great platform for further growth

Journey was formed in 2012, originally a full-service marketing agency, which has developed to become a tech led business focussed on luxury resort hotels.   Averroes Capital invested in Journey in November ’22 and have been instrumental in supporting with both the Premier Acquisition and the organic growth strategy.

Simon Bullingham, CEO of Journey said

“We are delighted to have secured funding from Growth Lending.  There is a natural fit between our aspirations and their approach which is crucial as we continue to grow.  The whole process was led by Gambit extremely well delivering a strong outcome.”

Simon Rowan, Partner of Averroes Capital said

“Journey is in a hugely exciting point in its life cycle, where our investment to date has helped create its unique software platform, Onejourney.  This transaction will further support us in helping Journey reach its full potential.”

The Gambit team was led by Jason Evans (Partner) and Sam Farrell (Director) who were responsible for identifying and approaching selected funders, advising the company throughout the transaction and negotiating the terms of the facility.

Jason Evans said

“We are delighted to have acted for Journey in securing fresh growth capital.  Journey is extremely well positioned for further growth given its strong product offering and huge market opportunity, both in the UK and internationally”

Sam Farrell said

“It has been great to work with the team at Journey and Averroes to deliver a successful outcome.  Supporting high growth businesses to deliver their strategic plans is hugely rewarding.”

Chris Mears, Head of Region, led the transaction from a Growth Lending perspective.

Reshma Jogia, Partner at Capital Law, led the legals for Journey.

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